The Power of Versatility

the power of versatility

Context links: the power of versatility  •  the backup for versatility

Why versatility

Societies have always different priorities than individuals. Interestingly it is the individuals who survive. V.V.

How to serve a normal bestseller boat:
Polish everything. Forget the impracticality and performance reduction - shine sells. Use cheaper plastic, skip sub-structure, and increase advertising. Brand everything with billboard-graphics and insubstantial add -ons. Thin-down some individual researcher innovations & mix those carcasses into a wide line of products for narrow use range. "Thicken up" the final broth with exaggerated dealer network.

Why Noah boats may continue to be scarce:
Their villages grew, now their cities explode. More unreliable and specialized products - more sales and contracts. The more laws they con-cock, the more crime they can "fight": SPECIALISTS - more of them grabbing government to the rescue - more "fee-d" paddlers.

Being the best-selling maverick, despite its versatility, has earned Noah a lot of adversity. After the physical destruction by North Carolina´s specialists, Noah diversified its activities and its locale. Doing and studying seemingly unrelated things allows Noah to build the best boats yet. More ingredients in its recipe means going beyond instant gratification, is not what wins popularity.

Specialists tend to specialists´ mega-market. That´s where the sales are, but when one gets flu, they all cough. Noah's designer works from the heart and the fire-purified Noah is for paddlers who share what matters and explore the versatility - live today, think future ...it is exciting... it is Noah.

Quality for explorers
"Average people are prisoners of their era" claimed Goethe. The media hypnotize us into semi-consciousness. The stretch for freedom via whitewater is an escape chance - from vacuous ads and their followers - to take back our power.

Once you sample Noah qualities it is a win-win situation. We reinforce our essence by thoughtful production. Noah boats may be a little rough at the edges, but gentler at the heart. For the excitement that lasts, search for ...Noah.

"...the long term of group attitudes is predetermined and [that] greater freedom can only be won by the rugged individual who can fight partially to free of them. Appeasers of the crowd add weight to what is predetermined."
P.Q.Wall

Context links: the power of versatility  •  the backup for versatility